Erica Duran is a Business Coach & Freedom Based Luxury Lifestyle Designer. She provides expert guidance, support, and accountability to service-based entrepreneurs.
Erica helps her clients build businesses where they can work from anywhere and consistently earn between $5K-$20K+ per month. She also sets up their structures so that they have the freedom to work about 3 days a week. Erica travels full-time staying at the luxury resorts that sponsor her podcast and web TV show.
Erica's tips are:
- Dig deep into your client's core personality and core desires so that you know what their goals are.
- Branding is more than what color or font you use. Good brands really stand for something in the words that they use and how they communicate on social media.
- Attraction marketing is better than interruption marketing. It has to do with your branding and putting great content online in order to attract people to your business.